Professional, double-sided shop window display with a brightness of 3500 cd/m² for the outside for optimal visibility even in direct sunlight, whereby the enormously temperature-resistant panel is optimally protected against the blackout effect and 24/7 capable. The inside offers with 1000 cd/m² enough luminosity to display the content clearly visible even in bright shop environments. A sensor to detect the ambient brightness is already integrated. The device can be supplied with content via Plug and Play using the built-in Android Media Player or via WLAN and an app of your choice. If a hanging installation is not possible or desired, this display can optionally be set up freely by means of a stand.