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In retail, special prices and promotions such as SALE, clearance and clearance sales are often advertised with eye-catching price tags and stickers. 
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Optimal Price Labelling with Price Tags

In the area of sales promotion, the labelling of prices and offers plays a decisive role. Customers are influenced by various factors when shopping. These are also reflected in their buying behaviour. It is precisely these factors that entrepreneurs target in order to influence the consumer behaviour of customers.

Discounts, among other things, are an important criterion in purchasing. Our purchasing decisions are mostly impulsive in nature. They are influenced by emotions, especially in the case of discount items. When we buy so-called bargains, our brain releases dopamine and the reward centre is active.

In this way, discounts and promotions in particular are able to influence the behaviour of buyers. This is why it is important to advertise these promotions in the best possible way. But what is the best way to draw customers' attention to bargains?

In the case of offers, it is essential to present the low price in a way that signals it. Discount signs or signal colours are ideal for attracting the customer's attention. With the help of different markings, consumer behaviour can be influenced. Effective and eye-catching price tags become an important part of sales promotion.

Most customers are already aware that many a purchase decision does not correspond to reason. Despite this knowledge, our brains are still subject to the influence of discounts, advertising and influence. Reason enough for companies to pay close attention to price labelling.
 

Price Tags for SALE, Discount Promotion & Season Clearance

Most people like to "go shopping". It is not always about the purchase itself, but also about the experience and the feeling of having bought a product at a good price. For this reason, retailers regularly organise special discount promotions and call them SALE or Season Clearance. The promotions are supported by price tags in eye-catching colours and shapes.

While data strips define price labelling on the shelf, price tags stand for price labelling on the product. The signs are characterised by their flexibility in attachment, fastening and design. These features make price displays suitable for effective price labelling directly on the product.

Price tags can be attached in different ways. In addition to slide-in signs, price digits or price soears, coloured star-shaped signs can also be ordered. The articles are available in different colours and shapes. In addition to the colour, the shape or size can also arouse the customer's interest.
Price inserts are recommended because of the quick adjustment of the price tag. Within a very short time, entire prices or just individual digits can be quickly changed. The price inserts are suitable for price displays on the one hand and for insertion in poster frames on the other. The corresponding price can be advertised directly in front of the insert in the frame.

This type of price labelling is particularly suitable for poster rails. Customers can see the poster frame from afar. The insert makes it clear what the product is. Price inserts or price displays make the corresponding price or an offer directly recognisable. This arouses interest even from a distance.
price inserts attached to a poster rail
Items that also allow quick changes are chalkboards. The boards can be written on quickly and freely with chalk markers and Illumigraph. These price tags are particularly suitable for natural products. Due to the longevity and adaptability of the boards, they are sustainable in use.

Just like the chalkboards, spears are also attached by insertion into soft material. The price tags can be inserted into food, soil or other soft materials without any problems. This type of price labelling is highly recommended for the floriculture and horticulture sector.
 

Signal Effect is Predetermined

The decisive factor for offers is their labelling. Price tags are indispensable not only for the usual price labelling, but also for the promotion of offers. With these small, colourful aids, you are able to influence the buying behaviour of customers.

Attracting the attention of potential buyers is pre-programmed. Due to the eye-catching colours and shapes as well as an attractive placement, great results can be achieved in the area of sales promotion.

Finally, printing on the price tags is possible. By printing, the price tag can be customised with your CI design or a specific logo. There are hardly any limits to the printing. We are happy to assist you with the planning and implementation of the printing. Present your prices and your company in a high-quality and effective way.

Discover the price tag of your choice in our online range now. With the various articles, attractive pricing of offers and discounts can be implemented. By marking special prices you support impulse buying. Now you can fully exploit the potential of your offers in terms of sales promotion.
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