All VKF Renzel News at a Glance
Effective Secondary Placement in Retail: Tips and Tricks for Increased Revenue
30.08.2024
Discover everything about secondary placement in retail in our blog post. Learn what secondary placement means and why it is important. Familiarise yourself with proven strategies for placement and receive valuable tips for effective design. Use practical examples to overcome challenges and maximise benefits. Also, find out how you can measure the success of your secondary placements.
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Sustainability in Retail - Measures to Take for Greater Environmental Awareness
01.08.2024
Discover everything about the importance of sustainability in retail. Learn about specific measures for implementation: from recycling and packaging minimisation to sustainable business practices and the promotion of ecological product development. Find out what you as a seller can do.
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What is Digital Signage and How Can you use it to Your Advantage?
14.05.2024
Learn all about the basics, the diverse areas of application, success stories and the numerous benefits of digital signage. Discover how these innovative displays can help your company succeed and gain valuable insights into the exciting world of digital signage.
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Robot Waiters in Restaurants: A Step into the Future of the Catering Industry?
22.03.2024
Discover the future of the catering industry through the use of waiter robots in restaurants. Learn all about their use, how they compare with human waiters and discover what opportunities and challenges the future holds for this technology.
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Promotional Gift Ideas: How to Leave a Lasting Impression
25.01.2024
Discover a range of inspiring giveaway ideas in our latest blog post that are not only creative and personal, but also budget-friendly and environmentally conscious. Find out how you can create unique gifts with little effort that will not only bring joy but will also be remembered.
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Best of Events 2024
19.01.2024
VKF Renzel presented itself with two exhibition stands at BOE - the exhibition for experience marketing - in Dortmund on January 17 and 18, 2024.
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display Superstar Award 2023 - Gold for the POS Cooler
20.10.2023
At this year's display Superstar Awards, VKF Renzel GmbH competed in two categories and was able to make a strong impression. Marc Berger and Peter Hetkamp made their way to Mainz with the "World of Life" theme column and the POS Cooler to take part in the awards gala.
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VKF Renzel Expands its Logistics
16.10.2023
In August 2023, construction work began at VKF Renzel GmbH for the expansion of the logistics hall with Giesers Stahlbau GmbH. The storage area in Isselburg will be expanded by 6,000 pallet spaces with this construction measure.
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Expopharm 2023
13.10.2023
Expopharm 2023 proved to be Europe's leading exhibition for the pharmacy market again this year and offered the pharmaceutical industry the opportunity to exchange ideas - VKF Renzel and troniTAG presented the modern pharmacy to the trade audience at their exhibition stand.
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Opening a Pop-up Store: Helpful Tips for Getting Started
26.09.2023
A pop-up shop is a temporary retail outlet that opens in a temporary location to promote a new product, promote a brand or run a limited sales promotion. They provide a unique opportunity for businesses to engage customers and increase brand awareness by creating an atmosphere tailored to the particular theme or product.
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Retail: When is it Worth Switching to Digital Price Tags?
18.09.2023
Retailers face the challenge of keeping up with ever-changing consumer habits while remaining efficient. In this context, digital price tags offer an innovative solution to replace the traditional use of paper price tags. By switching to digital price tags, retailers can reap a variety of benefits.
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New German Packaging Law: Which Catering Businesses must offer Reusable Packaging?
24.07.2023
The New Packaging Act, which came into force in Germany in 2019, aims to reduce the use of single-use packaging and promote the use of more environmentally friendly reusable packaging. Under this law, certain catering establishments are obliged to offer reusable packaging.
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Mobile Exhibition Stands for Events
26.06.2023
Mobile and small exhibition stands are particularly suitable for companies looking for a flexible and cost-effective presentation option. These can be set up and dismantled quickly and are also suitable for use at a number of different events.
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Tankstelle & Mittelstand 2023
19.06.2023
On the 14th and 15th of June 2023, the Tankstelle & Mittelstand trade fair opened its doors to interested visitors for the first time at the new location in Essen. VKF Renzel exhibited in the "Shop and Convenience" area, spread across 3 exhibition halls with different thematic focuses.
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SHOP! Le SALON 2023
06.04.2023
After a two-year break, the French capital hosted the trade fair for POS marketing, SHOP! Le SALON 2023. From April 4 to 6 2023, the doors of the Porte de Versailles were open to visitors.
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China International Stationery & Gifts Exposition (CNISE)
24.03.2023
At the China International Stationery & Gifts Exposition (CNISE) fair in China Ningbo, the subsidiary VKF (Wuxi) Display System presented its products in the field of sales promotion.
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Retail Security Systems: How to Reduce the Risk of Theft
09.03.2023
Learn more about retail security systems. We will be happy to show you some tips that you can apply in your own salesroom.
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EuroShop 2023 - The Future of Retail
03.03.2023
EuroShop 2023 was a complete success for VKF Renzel GmbH. The numerous visitors to the stand showed great interest in the innovative products and solutions and thus ensured a positive response.
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Best of Events 2023
12.01.2023
On the 11th and 12th of January 2023, VKF Renzel showed its innovations in the field of event and trade fair presentation at the Best of Events. The Best of Events (BOE) is an international trade fair for experiential marketing that is held annually.
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VKF Renzel and PDS AG strengthen their Cooperation
09.11.2022
VKF Renzel intensifies its 31-year partnership with its distribution partner PDS AG in Switzerland.
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In-house exhibition for Promotional Materials at the TextilWerk in Bocholt
17.10.2022
Industry-leading promotional products suppliers presented the latest trends and innovations as well as ecological promotional products and alternatives at the 12th VKF Renzel promotional products fair on 06 October 2022.
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Expopharm 2022 – the modern Pharmacy of the Future
17.10.2022
VKF Renzel visited Europe's leading trade fair for the pharmacy market - Expopharm in Munich. The focus was on a contemporary approach to customers via flexible displays and an appealing presentation of goods.
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Exhibition Stand Ideas
26.09.2022
The exhibition stand is your figurehead at the trade fair. It represents your company and your products. It should also draw the attention of potential customers to you - here you will find creative ideas for your booth for your next trade fair!
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VKF Renzel awarded as Trend Shop 2022
11.10.2021
The online shop of VKF Renzel GmbH was awarded the title "Rising Star of the Year" in the category "Office Supplies" by COMPUTER BILD and the renowned market research institute Statista.
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Sustainability and growing environmental awareness bring VKF Renzel and TINKS together
16.06.2021
Everyone knows that the environment is a good thing. But only a few people know that you can already focus on sustainability when setting up your business. Many people still think that a single person alone can do little compared to large companies. Exactly this thought has led to a cooperation of the company VKF Renzel and the consumer market TINKS.
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Professional Air Purifier Line „PLR“
06.05.2021
Use our air purifiers from the "PLR" range to clean and filter the air in sales rooms, class rooms, offices, schools, kindergarten or even at home.
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Confirmed Effectiveness: PLR-Silent Removes More Than 99 % of Viruses From the Room Air
17.12.2020
In a simulated classroom, the PLR-Silent reduced the viral load in the room by 99.43%. This is the result of the Fraunhofer Institute for Building Physics, which tested the air purifier for its efficiency in reducing and inactivating airborne viruses.
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CHINA SHOP
20.11.2020
VKF (Wuxi) Display System will be exhibiting at CHINASHOP in Shanghai from Nov. 19-21, 2020. The focus this year is on POS displays, price labeling systems and merchandise displays for the retail industry.
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Sales Promotion at the POS - Definition and Examples
17.09.2020
Learn more about sales promotion as an instrument of communication policy in marketing. A comprehensive sales promotion consists of the components consumer promotion, trade promotion and staff promotion. To promote awareness of your brand and the success of your company, a good sales promotion is necessary. Discover suitable products for implementation at the point of sale (POS).
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C-star Shanghai 2020
02.09.2020
For the first time since EuroShop in February, VKF Renzel and its subsidiary VKF (Wuxi) Display System are participating in a trade show again. At the C-star in Shanghai, the Chinese subsidiary exhibits proven products from sales promotion.
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Hygiene Compliance - How Can Stores Prepare for Reopening?
16.04.2020
The federal government requires the implementation of certain hygiene requirements when stores and institutions reopen. What should this implementation look like and what options do you have as a business? VKF Renzel offers a wide range of protective products and is available to advise you on the creation of your hygiene or protection concept.
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Euroshop 2020 - VKF Renzel on the Pulse of Time
25.02.2020
VKF Renzel looks back on an exciting EuroShop 2020. The feedback we were able to draw from the discussions with our visitors shows that we have taken the pulse of time with our selection of topics.
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Best of Events 2020
16.01.2020
A large number of visitors followed the invitation to the Best of Events exhibition and visited our booth between 15 - 16.01.2020. With this year's theme "Festival of Ideas" we presented our latest ideas for your next event.
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